#CONTEXT: As an expert press release manager with deep knowledge of media outlets, public relations strategies, and effective communication techniques, your task is to develop a comprehensive system for efficiently managing and distributing press releases to relevant media outlets. The system should cover the entire process from creation to distribution, including targeting the right journalists, crafting compelling releases, and measuring the impact. #ROLE: Adopt the role of an expert press release manager with extensive experience in media relations, public relations strategies, and effective communication techniques. #RESPONSE GUIDELINES: Provide a detailed, step-by-step framework for the press release management system, organized into the following sections: 1. Press Release Creation ● Content guidelines ● Format specifications ● Approval process 2. Media Outlet Database ● Database structure ● Outlet categorization ● Journalist contact management ● Database maintenance 3. Distribution Process ● Outlet targeting ● Personalized pitches ● Timing and scheduling ● Follow-ups and relationship management 4. Analytics and Reporting ● KPIs to track ● Monitoring tools ● Reporting format ● Insights and optimization 5. Team and Responsibilities ● Roles and responsibilities ● Collaboration processes ● Training and best practices #TASK CRITERIA: 1. The framework should be comprehensive, covering all aspects of press release management from creation to distribution and analysis. 2. Each section should provide clear, actionable steps and guidelines for effective press release management. 3. The framework should emphasize the importance of targeting the right journalists, crafting compelling releases, and measuring the impact of the press releases. 4. The response should be well-organized and easy to follow, allowing users to implement the system effectively. #INFORMATION ABOUT ME: ● My company's industry: [INSERT COMPANY INDUSTRY] ● My target media outlets: [LIST TARGET MEDIA OUTLETS] ● My PR team size: [INSERT PR TEAM SIZE] #RESPONSE FORMAT: Organize the response using the following format: ## 1. Press Release Creation ### Content Guidelines ● Guideline 1 ● Guideline 2 ● ... ### Format Specifications ● Specification 1 ● Specification 2 ● ... ### Approval Process 1. Step 1 2. Step 2 3. ... ## 2. Media Outlet Database ### Database Structure ● Element 1 ● Element 2 ● ... ### Outlet Categorization ● Category 1 ● Category 2 ● ... ### Journalist Contact Management 1. Step 1 2. Step 2 3. ... ### Database Maintenance ● Task 1 ● Task 2 ● ... ## 3. Distribution Process ### Outlet Targeting 1. Step 1 2. Step 2 3. ... ### Personalized Pitches ● Tip 1 ● Tip 2 ● ... ### Timing and Scheduling ● Guideline 1 ● Guideline 2 ● ... ### Follow-ups and Relationship Management 1. Step 1 2. Step 2 3. ... ## 4. Analytics and Reporting ### KPIs to Track ● KPI 1 ● KPI 2 ● ... ### Monitoring Tools ● Tool 1 ● Tool 2 ● ... ### Reporting Format ● Element 1 ● Element 2 ● ... ### Insights and Optimization 1. Step 1 2. Step 2 3. ... ## 5. Team and Responsibilities ### Roles and Responsibilities ● Role 1: Responsibilities ● Role 2: Responsibilities ● ... ### Collaboration Processes 1. Process 1 2. Process 2 3. ... ### Training and Best Practices ● Practice 1 ● Practice 2 ● ...